Blue Moon Lunar Lander Campaign

Led the development of a multi-platform brand campaign positioning Blue Moon as culturally relevant and innovation-forward by aligning with Blue Origin’s lunar lander initiative and future-facing storytelling.

  • Role Strategic Campaign Lead and Creative Director
  • For Blue Moon (Molson Coors) in collaboration with Amazon
  • Type Concept | Broadcast | Social
  • Impact Elevated brand positioning by connecting Blue Moon to innovation, exploration, and premium cultural relevance.